Technology Hour
How to make sure your Website is Social Media and Mobile Friendly
Date: Tuesday 29th November
Time: 1300-1400
How to make sure your Website is Social Media and Mobile Friendly
Speakers:
Ruud W. Janssen, Managing Director, TNOC
Michelle Bruno, CMP, CEM, President, Bruno Group Signature Events
While we are racing to jump on the rich content and social media bandwagon, we forget to check if our websites are ready for these new media or if it is currently technology user friendly for your viewers. Your attendees are talking about your event, searching for information and sharing updates with colleagues using social networking platforms and mobile devices. How do you bring these conversations into your event website and make it a central hub for learning and connecting?
This session will help you determine whether your website is truly optimised for social media and mobile devices such as Smartphones and tablets. It will highlight where you need to pay attention, help you to ensure your website is ready for any unexpected outcomes at or before your event and provide you with a strategy for connecting with your attendees more efficiently.
Interactive Voting provided by PowerVote (Technology Village Stand O135) 
EIBTM Technology Debate 2011:
Date: Wednesday 30th November
Time: 1300-1400
Are event professionals using social media tools effectively?
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In favor: Corbin Ball, CMP, CSP, Corbin Ball Associates |
Opposed: Samuel J. Smith, Managing Director, Interactive Meeting Technology, LLC |
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Moderator:
Martin Sirk, CEO, ICCA
Social Media has been on the rise at meetings and events worldwide over the past few years. Organisers are blogging, tweeting and social networking to get an extra edge in promotions and registration. At the same time, attendees with smart phones are loving, hating and critiquing events on social media. With Facebook projecting to reach 1 billion users by 2012, it feels like we are going social crazy. Is all this effort worth it and is it being used effectively? Our two technology experts will debate the pros and cons of using social media for events:
- Are social media efforts translating into results for event organisers?
- Is shiny object syndrome influencing our use of social media tools?
- Which social media tools are delivering results and which tools are unproven?
- Which event professionals are winning with social media and who is stuck in the social media mud?
Come early to participate in this fast-paced, interactive and thought-provoking discussion of these issues.
Interactive Voting provided by Chance2Vote (Newtonstrand – Technology Village Stand O205)
iPads and Tablets:
iPads and Tablets: New applications for meeting planners, exhibitors and attendees
Date: Thursday 1st December
Time: 1300-1400
Speaker: Corbin Ball, CMP, CSP - Corbin Ball Associates
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Since the introduction of the iPad in 2010, more than 70 tablet devices have hit the market. These highly intuitive, mobile devices with easy to read screens are changing the way we access information and connect at events. Mobile conference programmes, interactive exhibit guides/floor plans, lead retrieval, mobile blogging, hotel sales kits, portable conference specifications, event way finding, and a huge range of travel tools are just a few of the applications available.. |
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Come see what is hot in this area with lots of application demonstrations. Bring your iPad and be prepared to share your favorite as well.
Interactive Voting provided by Shocklogic Global Ltd (Technology Village Stand O235) 



















